We’ve all been there. You spend a week in the sun—or you spend a week stalking Alix Earle and Tate McRae’s St. Barths TikToks—and you feel like a bronzed goddess. But then, you land back in reality, the radiator heat kicks in, and suddenly that “glow” looks more like “gray.”
Maintaining a tropical radiance in the dead of winter isn’t just about slap-dash self-tanner; it’s about hydration-first bronzing. The goal for 2026 is skin that looks healthy and “lit from within,” even if the only sun you’ve seen lately is through a window. Here is how to keep the vacation vibes alive.

1. Prep is Everything: The Smooth Canvas
You can’t glow if your skin is flaky. Winter air sucks the moisture out of your limbs, which makes self-tanner look patchy. Start with a gentle chemical exfoliant rather than a harsh scrub. This ensures an even surface for your products to grip onto.
2. The “Gradual” Approach
Forget the intense, overnight deep tans. January is about the gradual build. Use a daily body moisturizer that has a hint of tan built-in. This keeps your skin hydrated while adding a subtle, believable warmth that doesn’t rub off on your favorite white knit sweaters.
3. Liquid Gold: The Instant Face Fix
For your face, ditch the heavy powders. In 2026, we are all about liquid bronzing drops. Mix them into your daily moisturizer or SPF for a “just-stepped-off-the-yacht” finish that blurs imperfections and adds life back to a tired complexion.
The Editor’s “Winter Glow” Kit
Our team has tested the best of the best to find the products that actually mimic a St. Barths tan without the streakiness.
The Daily Body Glow
For an effortless build, the Tan-Luxe The Gradual Illuminating Gradual Tan Lotion is a total game-changer. It combines a lightweight oil and lotion hybrid that smoothes and tones the skin while developing a natural-looking tan over a few hours.
If you prefer something that smells like a spa, the Coola Organic Sunless Tan Daily Firming Moisturizer uses sugar-beet derived DHA and is packed with caffeine to help skin look firmer while it glows.
The Instant Face Bronze
To get that “Alix Earle” face glow, the D-Bronzi Anti-Pollution Sunshine Drops from Drunk Elephant are the industry standard. They provide a sheer bronze tint and are loaded with chronocyclin to mimic the antioxidant benefits of vitamin D.

For a more affordable but equally stunning option, the L’Oreal Paris True Match Lumi Glotion is a viral favorite. It instantly illuminates and tints for an all-over healthy radiance.
The Finishing Touch
Don’t forget the high points of your face. A liquid highlighter like the Rare Beauty Positive Light Liquid Luminizer in a champagne or gold tone will catch the winter light perfectly, making your skin look vibrant and dewy.
Affiliate Disclosure: At Feeling the Vibe, we’re all about that year-round sunshine! This post contains affiliate links, which means we may earn a small commission if you shop through them—at no extra cost to you. Stay glowing!
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Diana is the co-editor-in-chief of Feeling the Vibe. She loves pop culture and is always up to date on the latest news. If you have any tips or comments, email [email protected].


